Areas of Expertise:
Brand strategy | Marketing | Communication
Wouter has been a brand strategist for over 20 years – since he started working in advertising in 2003. As an independent strategist he helps brands to positioning themselves distinctively, relevantly and with a clear future vision. To do so, he conducts research, facilitates strategy/ co-creation workshops, and writes brand documents and creative briefs. He has worked for a wide variety of brands in a wide variety of industries.
“Share a personal statement that reflects your passion for innovation or your work. This should be an authentic reflection of your enthusiasm for solving metropolitan challenges and supporting founders.”
Wouter Boon
Brand strategist
